Concrete Trends provides a medium that portrays the very best in concrete, showing many examples of the creative use of this unique construction material. The journal aims to stimulate a more imaginative and innovative approach to its use in many applications. The focus is largely Southern African, although significant projects involving concrete in other parts of the world are also featured. Concrete Trends is a business-to-business journal which aims to present all material in a balanced and impartial manner and to offer readers exclusive articles and project reports. Because of its very specific focus – concrete – the journal does not publish subject features, but tries to include articles on all aspects of concrete in each issue.